JOY.

“Our agency business cards were designed to simply reflect our agency name and personality.

The use of a fluffy heavyweight bright white stock offered a tangible feel to the card, in contrast to the subtle white foil stamping of our logo.

Details are letterpress on the opposite side with the edges painted in our colour palette.”

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Cousins Design

“We wanted to experiment a touch with our latest cards using positive and negative space and the beautiful results attained from letterpress printing. The sunken area of fine dots creates a very tactile card and gives the false impression that the logo and name is embossed on the front. We chose a metallic silver ink to catch the light complimented by the vibrant red edge painting to subtly lift the monotone design.”

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Megan Sheerin

“For corporate communications consultant Megan, a new brand identity increased the visibility of her business, along with its value. Aligning Megan’s primary planning, training and writing services under a single descriptor — ‘communication strategist’ — clarified her capabilities. Using language and typography to design an innovative logo reflected Megan’s personality. The result was some of the ‘The Year’s Best Work’, according to industry publication, Australian Creative.”

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Hero Production

“Identity for Hero Production. The company, owned by Heather Hero, produces photo shoots for brands such as Banana Republic, Levi’s, Gap, and Dockers, as well as others outside the apparel industry.”

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Barber & Asher Wedding Invitation

“We were asked to created wedding invitations that had a classic elegance with a modern touch. The wedding colors were black and gold, so we ended up with a three hit letterpress card including a blind emboss for a middle ground texture.”

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12 Musketeers

“The project is a collaboration between paperreka and 11 of her designer friends. They call themselves the 12 musketeers. Trained in battle at the School of Advertising Art each musketeer mastered their respective weapon of design and decided to join forces to defend the honor of letterpress with a limited edition 2013 letterpress calendar. The battle has begun. You can read about the musketeers, their concepts, and pick up a calendar for yourself on the website.”

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Sanfrancisco Estudio

“A year ago I began working on my own, so I decided to do all of my work from a creative alias, Sanfrancisco Estudio. I needed to give a really good and strong first impression so I decided to go for letterpress, a craft I have admired for years.

The girls from Mil Letterpress Boutique did a fantastic job printing them. They were printed on 2 mm kraft cardboard, with 2 direct inks, plus a third one with four variations.”

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Daniel Renda

“I wanted to create an identity system that was clean and simple but still eye-catching. Letterpress printed personal stationery on Crane’s Lettra Flourescent White.”

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ConceptSeeker

“ConceptSeeker is an attitude with regard to design, a commitment with the creativity, thoroughness and communicative accuracy. The working process is understood as a continuous distillation to reach the essence of the concepts. These will be crystallized in an effective and lasting communicative solution, with an elegant and attractive design.

The development of the logo sums up my work philosophy. With the use of geometry in an abstract composition it makes an self reference to a concept’s search, elaboration of a communicative strategy that encloses and focuses it, and finally the sintetización in a solid design. These three phases outlined separately, merge finally into a minimalist and sober logo.”

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Corktown Seed Co.

“Corktown Seed Company is an integrated communications company located in Toronto, Canada. The agency is focused on values-driven clients and wanted the identity to reflect traditional values with timeless aesthetic.

To reflect craft and tradition, duplexed business cards were printed letterpress with areas for individuals to add their contact details. T-shirts were produced in-house, on-premise. Additionally, stamps were used to brand collateral materials and stationery.”

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