27 Naming

June 12, 2014 | 1 Comment

“Identity for a naming company based in Barcelona, Spain. Their name came from the twenty-seven letters the Spanish alphabet has.

Understanding the name as the best combination of glyphs, we created a symbol that combines two glyphs, numbers in this case; 2 and 7, to create an unique 27. All the stationery is printed over beautiful soft—colored stock papers which adds dynamism to the identity.

The project completes with an adaptation of the typeface, to understand each letter as a number of the alphabet, whenever any message is written.”