Giorgia Smiraglia

December 30, 2013 | No Comments

Designed by Giorgia Smiraglia | Country: Italy

“This visual identity was conceived as a self-promotion package. The monogram was created merging my initials vertically to create a unique sinuous mark. The font used is Didot, that, with its contrasts and its neoclassical mark, evokes the values of clearness, balance and elegance while maintaing a strong character. These features characterize my working style that is mainly based on rigor and harmony. A pattern was designed that, starting from the logo, transformed into a fluid graphic rhythm that is used to embellish the back of the paper. The colour palette plays with the contrast of a bright indigo combined with the neutral nuances of the paper, that range from ivory to dove-gray.”

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