July 9, 2011 | 1 Comment
Designed by William Hall | Country: United Kingdom
“Mother of Pearl is a clothing brand which uses technical fabrics such as those used in sportswear in a collection of luxury womenswear.
Examples include a non-creasing silk hoodie which rolls into its own pocket for transport, then uncrumples and fastens with magnets. Many of the items have lasercut elements or feature complex pattern cutting.
The stationery is a statement of intent, and a reflection of the brand values of Mother of Pearl. They aim to be innovative, audacious, experimental, stylish, and pioneering.
Using a three column grid, foiling and a large debossed area the letterhead features a large (126mm square) black block, which contributes a significant visual statement and echoes the square fabric label used on some garments. Anyone receiving a letter from Mother of Pearl immediately understands they are a company that innovates and enjoys the potential of doing things differently.
Most importantly this letterhead – and every other item in the stationery – is entirely functional, simple, and elegant.”