Mark Zuckerberg

“Mark gets a lot of mail thanking him from people with amazing personal stories made possible because of Facebook. We wanted to make something a little more personal and special for him to respond.”

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Food is Good

“A refreshed identity for a restaurant wanting their menus, drink stirs and dining experience to reflect the thoughtful food being served.”

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Stanton Williams

“Stanton Williams are an established, international architectural practice. Their core philosophy is ‘to inspire users through their experience of space, light and materials’. The practice has evolved over a 25 year period and we were commissioned to redesign their identity to reflect their current position and ethos.

With every project we take time to engage with our clients and gain an understanding of their working methods and underlying principles. After numerous conversations with the directors and partners we gained an invaluable insight into the practice.

Key concepts became apparent – ‘pushing and pulling volume’, ‘the beauty of raw, natural materials’ and a ‘rigorous attention to detail’. It was clear that a new, bold, confident language was emerging in Stanton William’s recent work and their desire was for the identity to reflect this shift.

Our solution was to create an elegant, structural logotype that hints at simple, constructed interlocking forms. The position of the common letter ‘A’ in both names dictates the alignment. Across the stationery this logotype is either pushed-into or removed-from carefully chosen, tactile materials such as 100% cotton paper and raw board, while rigorous typographic templates unify the extensive range of architectural documentation.”

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Chaotic Moon

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Meanwhile

“Meanwhile is a high end fashion retailed in Elisabeth Bay in Sydney providing well tailored lines such as Whyred, Three Over one and Acne.

We created a logo which is based on the idea of Meanwhile being a continuous symbol and combined it with a more tailored kind of look.”

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Adam Hill

“I had two stamps made. I use any spare card that I have lying around. The most fun I have had making a business card. ‘Print’ on demand…”

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Robert Geller Invitation

Spring Summer 08 invitations for NYC based fashion designer Robert Geller. Printing includes offset and letterpress with coloured edges.

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Pino

“The store concept for interior decoration shop Pino is based on its name, which means a ‘pile’ or a ‘stack’ in Finnish. That is taken visually into the new logo and the design of the shop fixtures. The interior design concept, with its subtle palette, works as a neutral background for the fresh, colourful visual identity and products.”

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Mad Brew

“I was approached to rebrand Mad Brew Productions, a live music events company. In the initial stages of briefing I was informed that the company would be looking at branching into other offerings: Media, consisting of photography and music videos as well as Interiors offering.

The client loved the aesthetic of a traveling Victorian salesman and the concept of one entity ‘wearing many hats’ was used to neatly package the three brands together.”

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