March 3, 2011 | 2 Comments
Designed by Effektive | Country: United Kingdom
“We were approached to name and design the identity and website for a startup architecture & CGI studio based in Aberdour, Fife. The chosen name Render, is relevant to the business as they specialise in the rendering of 3D architectural drawings and visualisations. The creative approach was derived for the name render and the way that un-renedered images and objects are displayed by the way of a wireframe box with strikethrough. Using these boxes we created a bespoke type based identity and graphic language which is modular in its design and like architectural building blocks can be moved, stacked and used to create a variety of shapes and designs.
The business cards below have been white foiled into 540gsm duplex colourplan as well as the design and implementation of a Cargo based CMS website.”