Matter Strategic Design

February 18, 2011 | 1 Comment

Designed by Matter Strategic Design | Country: Canada

“For his own stationery, Mike Kasperski went with some very basic essentials: Helvetica, yellow and black. What could potentially look boring and default, here comes across as design-ey and sophisticated — two qualities that a designer should never shy away from. To make matters more design-ey and sophisticated, Mike created his business cards by sandwiching a heavy yellow cover paper between two text-weight sheets of Mohawk Navajo, which creates a lovely effect. And, interestingly, rather than specify a different weight for each piece, that same Navajo sheet was used to print the letterhead and custom envelope as well, so the whole project can be printed in one go.”

Via FPO

Comments

One Response to “Matter Strategic Design”

  1. Jenn Topliff
    February 23rd, 2011 @ 11:41 pm

    This is SO brilliant! I LOVE this! The color palette is so dynamic and simple… I’m SO curious as to how the paper actually got bonded together (biz cards with the yellow on the inside). What a fantastic use of materials and concepts. Yay!

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